Have you noticed that your new computer seems to be getting slower? PC's often are shipped from the factory with what we in the business like to call "bloatware" or "teaseware"(software tryouts or offers). This usually unnecessary software comes preinstalled and may be running in the background. In most cases it simply slows down your PC's performance by using your cpu and taking up your RAM memory. Also the system registery becomes larger and larger as more applications that are added and removed as well as the data on the disk becoming fragmented. Firewall and anti virus software needed to try and keep the system safe really uses up a lot of resources. The solution is to keep unneeded software from automatically starting up, clean the registry, run the most efficient virus protection and keep the hard disk defragmented.

Search engine optimization is a process designed to obtain higher rankings on search engines. This process includes properly coding your web pages and adding relevant keywords and content. The benefit of proper optimization is that your website will rank higher on the major search engines, which will increase traffic to your website.  There is no single solution for obtaining higher placement in the search results, but carefully monitoring your current web traffic and making adjustments to your content can lead to better placement in the search engines and therefore greater traffic to your website.
Google Anayltics is a great tool for monitoring not only your website's traffic statistics.  By signing up for Analytics and installing a small bit of Javascript on your website, you will be able to monitor how visitors found your website and what search words they used to find your website. You can use this information to update your website and earn higher search engine placement.
For more information visit: http://www.google.com/analytics/

Red Shift was honored on Tuesday, February 3rd, at the Monterey City Council meeting for achieving our Certified Green Business status. I am very proud of the great job our staff is doing for our environment as well as for our customers.

Red Shift Salinas Store manager, Aaron Suthers, and our Director of Sales, Chris Rauber, were invited as guest speakers to The Monterey Bay Users Group - Personal Computer (MBUG-PC) group meeting on February 6th. The meeting was a huge success, there were lots of great questions asked and our twenty minute presentation turned into a one and a half hour discussion. We would like to publicly thank Carolyn Lake and all of MBUG-PC members for the opportunity to interact and answer their Internet and communication related questions.